What is it about music that makes you want to do things? Abercrombie and Fitch, for example, plays the most annoying music for shopping. It is loud, somewhat abnoxious, and repetative. But, it works. What about Franz Ferdinand makes me want to spend 85 dollars on a headband? They are attractive, but not highly fasionable.
The better question is: Who decides what songs to play? Who knows what songs make people want to shop? I sometimes wonder about music majors, and what type of careers they can actually persue that does not include perofrming at a local bar twice a week. Music majors, heads up; Music person for A&F.
I'm sure there is a more elequent term coupled with an elegant pay for this type of postion. I'm not sure if you can work your way up from fitting room attendent to sales associate to music manager, but if possible, you can find it on carrer-builder.com
Thursday, February 14, 2008
Posted by Heather at 10:15 AM
Labels: Franz Ferdinand, Jobs for music Majors
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3 Comments:
You really can tell a lot about the image a store is trying to have by the music it plays.
I am so glad you wrote this post. Nothing annoys me more than a retail store than blares "trendy" music to convey a trendy atmosphere. It's like subliminal advertising. A&F, Hollister, even GAP play music that is supposedly geared toward high school and college hipsters that are too concerned with seeming cool to notice that they are being psychologically (and financially) raped by corporate America.
By the way, it's Franz Ferdinand, not Ferdanand. The mistake kind of stands out in the offset hypertext.
You wonder who picks the music, eh? Well I used to work for Jockey in the Outlets and my manager told me that they went online and found the most inexpensive music that was appropriate for all ages and those are the songs they bought. They then made CD's and distributed them out to all the stores every three or four months. Cheapo's.
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